VP, Assoc Creative Director, Copy

Updated: November 17, 2020
Location: New York, NY, United States
Job ID: 128273


Can you reach people with just a few words?

You express all of your ideas effortlessly, and have the skills to distill other people's ideas into their best possible form. Your messaging is not only clear and concise, but persuasive and engaging as well. You can weave a full creative vision just as easily as a sentence, and can use these talents to build and embolden client relationships. Does this sound like you? Explore this unique VP, Assoc. Creative Director, Copy role with Managed Markets Communications.

This position is responsible for upholding and elevating the agency’s creative capabilities and for inspiring the internal team and clients alike in order to set and maintain a creative vision worthy of an agency with the highest standards in the industry. The expectation is to manage all aspects of his/her client relationship(s) as well as leading the agency as a whole through innovative ideas and approaches to strategic execution. In addition, this position will help ensure delivery of high quality products and services consistent with contracts and agreements, help manage financial and budgetary compliance, and is responsible (with creative ideas & solutions) for revenue growth for existing clients as well as new business.

Managed Markets Communications fuses the Culture experience of seasoned managed markets/market access professionals with the power of full-scale advertising agency capabilities. It’s a seamless marriage of insight and talent that gives our client a significant competitive advantage. We deliver a confident, finely tuned understanding of managed markets/market access and key stakeholders. We offer the knowledge, skills and insights to foster a true partnership via meaningful collaboration, nuanced problem-solving and focused, results-driven goals.



(Duties may include, but not limited to all or some of the following)

  • Develops creative strategy based on scientific, clinical, and marketplace data
  • Manages creative department in producing high quality concepts and copy that are original and strategically sound
  • Maintains a strong leadership presence both within the agency and with clients
  • Acts as an integral part of the agency Senior Leadership team helping shape the strategic direction and future of the organization
  • Grow existing brands and participate in new business to generate additional revenue
  • Work with creative, account, strategy, medical, and media in developing overall marketing strategies
  • “Owns” some accounts as the copy lead
  • Sets the creative vision for his/her brands and ensures effective creative development
  • Active in strategic development on his/her assigned projects and brands. Partners with Account Lead in this area
  • Works closely with direct reports (art and copy) to manage staffing issues
  • Leads by example by being a “hands-on” creative (still creates)
  • Provide creative leadership & standards for the entire creative department, and the agency
  • Partner with clients on effective creative development
  • Sets high creative standards for his/her teams
  • Provides career paths and development (guidance) for his/her creative team members
  • Builds and maintains strong client relationships
  • Ensures that direct reports are managing financial aspects of client relationship including compliance to contract/ agreements, billings, write-offs and receivables
  • Supervises direct reports and ensures they are working efficiently in all areas 

Job Requirements

  • Managed Markets experience
  • Launch experience preferred
  • Experience leading and developing a team


  • 7 years plus experience in advertising or Copy, at least 2 of which should be in a senior management capacity


  • Must have a thorough understanding of client’s business/category and demonstrate a best in class creative approach in offering managed markets marketing solutions to assigned clients
  • Prior business development experience and demonstrated success in strategic and concepting skills
  • Demonstrated success in managing a cross-functional team
  • Excellent interpersonal and communication skills
  • Demonstrated experience working on a wide range of accounts and categories
  • Track record and body of work to demonstrate ability of getting highest level of creative sold and produced
  • Creative Vision: Sets & maintains high standards commensurate with Syneos Health Managed Markets creative expectations
  • Presentation Skills: Is effective and dynamic in a variety of formal presentation settings: one-on-one, small/large groups, with peers, direct reports & supervisors; is effective in selling creative rationale & work both inside and outside of the organization; instills respect and can manage meeting flow during presentations          
  • Demonstrating Ownership and Proactive Behavior: Demonstrates ownership of assigned work by continually coming up with new ideas proactively

Managed Markets Communications has a pervasive entrepreneurial, hardworking and fun atmosphere. We value team members who are smart, kind and fun to be around. We truly care about one another and strive to promote from within. We create growth opportunities that allow employees to pursue interests and expand their careers. In order to maintain Managed Markets Communications’ commitment to growth, happiness and long-term reward, we focus on hiring the right people with the right talent, which has contributed to our success.

Managed Markets Communications is the only healthcare communications network that is part of a company on the frontlines of healthcare, with a clear view into the everyday complexities of life and health. As part of Syneos Health™, our agencies — consisting of leading brands and experts in advertising, branding, public relations, managed markets and medical communications — are engaged in every point of influence in health, providing real-world insight into markets and audiences in ways that no other partner could.

WORK HERE MATTERS EVERYWHERE | How will you accelerate bringing new therapies to patients?

Syneos Health is an affirmative action/equal opportunity employer (Minorities/Females/Vet/Disabled) 



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