Lead, Digital Patient Engagement

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Updated: September 3, 2019
Location: New York, NY, United States
Job ID: 4553

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Syneos Health Communications* is the only healthcare communications network that is part of a company on the frontlines of healthcare, with a clear view into the everyday complexities of life and health. As part of Syneos Health(TM), our agencies – consisting of leading brands and experts in advertising, branding, public relations, managed markets and medical communications -- are engaged in every point of influence in health, providing real-world insight into markets and audiences in ways that no other partner could. 

We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance. Our agency teams have received more than 1,000 awards for work that disrupts markets and drives behavior change. We create ideas that will work in the real world because they were built there.


Lead, Digital Patient Engagement is responsible for the development of Clinical trials Digital Recruitment Campaign Strategies; assets; messaging; campaign management; campaign efficiency analysis and recommended changes. This is a hands-on position that requires both strategic/analytical thinking along with the creative ability to develop successful campaign materials and assets.



  • Experience planning and managing digital patient recruitment/engagement campaigns and HCP-focused campaigns across a range of indications
  • Experience planning and executing advertising for clinical trial recruitment on a range of digital channels
    • Major social media channels (Facebook, Twitter, Instagram, etc.)
    • Display advertising
    • Other channels (e.g., online patient communities, lead gen companies, email blasts, etc.)
  • Experience writing content for clinical trial recruitment ads
  • Knowledge of clinical trial recruitment regulatory framework
  • Experience recruiting in ex-US markets
  • New business experience


Job Requirements

  • Bachelor's Degree required
  • 3-5 years experience preferred

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