The Area Business Director (ABD/Director of Regional Sales equivalent) is accountable for setting strategic and tactical direction for their area field sales team, along with the execution and achievement of their team’s revenue goals. The ABD will report to the Vice President of Sales and have two primary objectives: first, to execute on the pre-launch milestones, and second, to achieve yearly sales performance targets within the bladder cancer market. The launch objectives will focus on hiring and training their field sales team, along with creating impactful and collaborative area business & account plans. To achieve revenue performance goals, the ABD will focus their field sales team to gain a breadth and depth of treatment adoption within the Large Urology Group Practice Association Clinics, (LUGPA), Academic institutions, and Independent Delivery Network (IDN) Hospitals for their assigned area. 

Ideal candidates will have a deep knowledge of the uro-oncology market dynamics that influence prescriber behavior – including key customers, accounts, pathway influencers, and payers. Additionally, ideal candidates will have a strong foundation in leadership skills, professional development, and team-building. 

Essential Functions 

• Recruit and hire the field sales team of Business Managers, Uro-Oncology, for their designated territories.
• Lead, motivate, and direct a field team of Business Managers, Uro-Oncology, ensuring that they are appropriately trained on product knowledge, market conditions, brand strategy and tactics, corporate policies, and targeted business planning.
• Design and implement short and long-term business plans intended to achieve commercial objectives and drive sales revenue with targeted accounts for their areas.
• Achieve promotional objectives through execution management of specific marketing strategies and tactics for each Business Manager.
• Establish consistency in situational leadership principles with each team member to provide a trusting and productive working relationship.
• Ensure forecast and quotas align, and sales compensation / incentive plans support growth.
• Develop solutions to help address Business Manager business challenges including barriers to appropriate product adoption.
• Provide consistent, timely, and quantifiable Business Manager performance feedback based on observations of key customer interactions and promotional tool utilization.
• Clearly communicate and present all approved GPO and reimbursement resources.
• Assess competitive promotional activity and treatment adoption from customers to share information and recommendations to leadership team.
• Ensure sales teams have the needed data to maximize sales impact, and to refocus tactics and execution when indicated.
• Develop key customer relationships through regular interaction, scheduled calls, industry events, and personal communication.
• Partner with cross-functional commercial members to develop, implement, and manage the strategy and execution of the commercial launch.
• Ensure all Business Managers are fully informed of ImmunityBio’s commercial compliance policy, all applicable federal and state laws, and guidance relating to product promotion.
• Plan, forecast, and oversee an operating budget while actively monitoring expenses. 
• Perform other duties as assigned.