Updated: December 13, 2022
Location: Nationwide, United States
Job ID: 146454
The Media Supervisor has the responsibility to lead our integrated media buying and execution along with our respective agency teams within Syneos Health. The media supervisor should have a thorough understanding of media buying/contracting, trafficking, and campaign execution/reporting. The media supervisor will help to cultivate and further the media team relationships with key publishers and vendors within the pharmaceutical advertising space. A primary responsibility of this role will be to regularly monitor campaign performance to support the team in identifying trends and providing recommendations for optimizing the performance of our campaigns. This position plays a critical role in helping us to identify our processes for QA, execution and reporting, helping us to improve our inefficiencies and workflow. Collaboration with our biddable media and performance media groups will be expected to support the creation of personalized media plans for the target audience that result in positive gains for our clients.
Additionally, this person will be responsible for training our media buyers and planners in team processes and approach to campaign setup, execution and reporting. This position will report to the VP, Media Strategy
This individual owns the media planning and execution tasks across key pharmaceutical clients while working directly with both internal and external stakeholders.
In addition this person will be responsible to maintain all partnerships across our media group. These partnerships include database services, demand side platform providers, and direct buy media partners. They also will need deep experience in being hands on within a trading desk environment.
This individual owns the media strategy, planning and execution of key clients while working directly with both internal and external stakeholders. Additionally, this person will collaborate with internal employees to provide strategic media direction and thought leadership during new business pitches.
GSW is a full-service healthcare communications agency that goes beyond advertising to create personalized brand experiences. We develop strategic marketing solutions for pharmaceutical, biotech and health-and-wellness clients around the world. We create experiences that involve, inspire, educate and activate people through ongoing brand journeys.
Media Planning and Buying
Systems & Tools
GSW turns against the premise of doing the “same old.” Our culture is focused on collaborative, meaningful advertising and day-to-day interpersonal interaction. We value the diverse backgrounds of our team members, and everyone has the opportunity to provide input and be heard. GSW is comprised of creative, motivated individuals who are all here for a reason. We welcome those who strive to work above and beyond their role, who voice their opinion and who are engaged in all aspects of the agency.
GSW is part of Syneos Health Communications, a purpose-built collective of agencies focused on supporting health and biopharmaceutical innovators. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance. In today’s fast-changing and complex environment, success lies in making connections: between science, emotion, and technology; between data, design and human insight. We’re able to make those connections because our medical communications, digital, advertising, public relations, data science, research and market access specialists work closely with each other and with healthcare experts, including physicians, pharmacists and advocates. Together, we are the connected healthcare partner tapping rich insights to drive innovation, change behavior and pioneer a new era of accountable marketing.
Syneos Health Communications is powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life.
WORK HERE MATTERS EVERYWHERE | How will you accelerate bringing new therapies to patients?
Syneos Health is an affirmative action/equal opportunity employer (Minorities/Females/Vet/Disabled)
As a healthcare company we have an important responsibility to protect individual and public health. Except in those locations where state or local law impacts this vaccination requirement, this position will require individuals to be fully vaccinated against COVID-19 as part of their job responsibilities unless an exemption can be confirmed based on a medical condition, sincerely-held religious belief, or other reasons recognized by applicable law. Submission and approval of an exemption request does not necessarily guarantee that an accommodation can be provided for any specific job.
Discover what our more than 29,000 employees already know: work here matters everywhere. We work hard, and smart, all in the name of getting much-needed therapies to those who need them most. A career with Syneos Health means your everyday work improves patients’ lives around the world. Selecting us as an employer secures a career in which you’re guaranteed to: