Copy Supervisor

Updated: August 10, 2018
Location: New York, NY, United States
Job ID: 7eTT4CJKDr7h

Overview

GSW NY is seeking a Copy Supervisor to work on the largest brand in the agency.

The opportunity is to work on a US and Global brand that treats plaque psoriasis. The position requires supervisory and client facing expertise. Creative materials will be targeted to a professional audience.

This position is responsible for working in partnership with Account Services colleague(s) to lead and manage in all aspects of his/her client relationship(s), with an emphasis on copy strategy and development. In addition, this position will help provide overall strategic copy plans and initiatives, ensure delivery of high-quality products and services consistent with contracts and agreements. This includes being aware of current communications technology and media channels, including digital, and having the vision to utilize them creatively for meeting brand marketing objectives. Most importantly, he/she is responsible for setting the creative vision and maintaining the creative standards on-going. He/she contributes to strength of agency-client relationship by nurturing relationship with client through communication, interaction and great work, and sets and maintains high copy standards commensurate with company creative expectations.

Description of Duties

• Brand owner at the Copy Supervisor level
• Oversee multiple Copywriters and brands as required
• Provide creative leadership and writing standards for multiple brands as needed
• Partner with Art Supervisor on brand concept development
• Partner with clients on effective creative development
• Presents and fights for the best work, selling ideas internally and to clients
• Monitor and manage team activity to ensure timely delivery of products and services
to accounts
• Oversee relationships with other marketing partners of clients as required
• Create partnership approach with peers from other departments (e.g. Account Services,
Brand Planning, Medical Strategy, etc.) on client's business-creative vision
• Facilitate communication between team members and clients necessary to maintain
strong relationships and effective creative management
• Acts as a hands-on Copywriter
• Provide creative and management direction as well as developmental support to direct
reports
• Participate in new business/client activities and pitches as requested
• Demonstrated experience working on a wide range of accounts and categories
• Strategic Thinking: Sees ahead clearly; can anticipate future consequences and trends
accurately; has broad knowledge and perspective; is future oriented; can help create
competitive and breakthrough strategies and plans. Can connect strategies to creative
solutions
• Ability to manage the creative process, workflow, workload, and resources among writing
group
• Conceptual Creativity: Ability to think in abstract terms; can make connections between
unrelated notions; can formulate innovative ideas where others cannot; seen as original
and value-added in brainstorming sessions
• 360-Degree Channel Marketing Mind-Set: Sees the complete media picture; familiarity
with leveraging and combining all media to promote a Brand.
• Presentation Skills: Is effective and dynamic in a variety of formal presentation settings:
one-on-one, small/large groups, with peers, direct reports and supervisors; is effective in
selling creative rationale and work both inside and outside the organization; instills
respect and can manage meeting flow during the presentations
• Understanding and Implementing Direction: Can understand creative direction based on
objectives and executes creative work effectively. Communicates workload appropriately
based on skill sets and talents; communicates well with others on workload issues &
needs, the progress of work and results
• Industry Application: Picks up on technical things quickly; is good at learning new
industry, company, product, and/or technical knowledge developments of the client's
business as well as the agency business; has the functional and technical knowledge and
skills to do the job at a high level of accomplishment
• Demonstrating Ownership and Proactivity: Demonstrates ownership of assigned Brand
work by continually coming up with new ideas proactively. Ability and willingness to show
ownership of Brand work from a visual standpoint
• Willingness to be Flexible: Works beyond what is described in job description as needed.
Willing to be flexible for the team, and ultimately the work.
Willingness to work across teams as needed

Minimum Requirements

• 5+ years experience healthcare copywriting --primarily HCP experience
• Ability to grasp a thorough understanding of client's business/category and demonstrate a
best in class creative approach in offering creative solutions to an assigned client or
category
• Demonstrated success in strategic and concepting skills
• Supervisory and client facing experience

EEO Statement

Syneos Health, Inc. is an Equal Opportunity Employer that values the strength that diversity brings to the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information or any other protected status. If you require accommodation due to a disability in order to complete the application process, please contact our EEO Administrator at 781-425-4600 or by email at CorporateHumanResources@syneoshealth.com

City

New York

State/Region

New York [NY]
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